New Accessory Keeps Computer Memory Modules Cool, Running
                         More Efficiently

Key Messages:


  --  Crucial(R) Ballistix(TM) Active Cooling Fan decreases memory module
      temperature by increasing airflow

  --  Easy attachment with 3-pin motherboard power connector and included
      4-pin power supply adapter requires no tools

  --  Rests snuggly over memory module clamps with adjustable height for tight
      spaces

  --  Low noise level and noise dampening anti-vibration material
 
  --  Clear fan blades showcase light from Crucial Ballistix Tracer LEDs (not
      included)

  --  Available globally through select partners and at Crucial.com




Multimedia Elements:


  --  Data Sheet for Crucial Ballistix Active Cooling Fan
 
  --  Video demonstrating the Crucial fan in a smoke-filled system
 
  --  Crucial Image Gallery (logos and products)




FREMONT, Calif. and GLASGOW, United Kingdom, Nov. 9, 2010 (GLOBE
NEWSWIRE) -- Lexar Media, a leading global provider of memory products
for digital media, today announced the Crucial Ballistix Active Cooling
Fan, a snap-on proactive solution to decrease memory module heat by
increasing airflow. The Crucial Ballistix Active Cooling Fan cools
memory modules by eliminating "dead spots" of airflow within the case.
The fan is especially effective with water-cooled systems where
internal airflow around the memory modules is often minimal. Watch a
short video demonstrating how the Crucial fan increases airflow inside
a computer case artificially filled with smoke. The Crucial Ballistix
Active Cooling Fan is available globally today through select partners
and online at Crucial.com.

"With higher densities of memory running fully populated in motherboard
memory slots--along with faster speeds--performance systems demand
additional cooling," said Jeremy Mortenson, Crucial senior product
manager. "Whether you run your memory at stock speeds or push it to the
limits with overclocking, temperature plays a critical role in
reliability. The new Crucial Ballistix Active Cooling Fan can improve
airflow and keep your memory running cooler."

Featuring two 60mm fans, the new Crucial Ballistix Active Cooling Fan
is easy to attach--requiring no tools for installation--and comes with
a simple flexible power connection. In addition, its low noise level
and clear design make it even more attractive, as it complements most
case designs and allows a view of the LEDs from installed Crucial
Ballistix Tracer high-performance memory.

Technical specifications for the Crucial Ballistix Active Cooling Fan
are listed below:


  --  Dimensions: 155mm x 77.6mm x 71.6mm
 
  --  Fan size: 2 x 60mm fans
 
  --  Voltage: 12VDC
 
  --  Fan speed: 3000 RPM +/- 10%
 
  --  Noise: 25dBA (28max)
 
  --  Airflow: 15CFM
 
  --  Weight: 200g
 
  --  Connection: 3-pin power connector (4-pin adapter included)




Competitively priced at US$24.99, the Crucial Ballistix Active Cooling
Fan is available globally through select partners and online at
Crucial.com.

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About Lexar Media

Lexar Media is a leading designer, manufacturer, and marketer of NAND
flash and DRAM memory products under the Lexar(R) and Crucial brand
names. Lexar Media offers products in all major flash and DRAM memory
categories, including USB flash drives, innovative backup drives,
industry-leading memory cards for photography, and all popular form
factors of memory cards for mobile devices. Under the Crucial brand,
Lexar Media offers industry-leading solid-state drives (SSD) and more
than 250,000 DRAM memory upgrades for 50,000 computer systems. For more
information about Lexar brand products, visit www.lexar.com, and for
Crucial brand products, visit www.crucial.com.

Lexar Media is vertically integrated with Micron Technology, one of the
largest semiconductor manufacturers worldwide. Lexar Media, Inc. is a
subsidiary of Micron Technology, Inc. Lexar Media is a division of
Micron Europe Limited, a division of Micron Semiconductor Asia Pte.
Ltd., and a division of Micron Japan, Ltd.

Lexar. When Memory Matters.(TM)

The Lexar/Crucial logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=6945

About Micron

Micron Technology, Inc. is one of the world's leading providers of
advanced semiconductor solutions. Through its worldwide operations,
Micron manufactures and markets a full range of DRAM, NAND and NOR
flash memory, as well as other innovative memory technologies,
packaging solutions and semiconductor systems for use in leading-edge
computing, consumer, networking, embedded and mobile products. Micron's
common stock is traded on the NASDAQ under the MU symbol. To learn more
about Micron Technology, Inc., visit www.micron.com.

(C)2010 Lexar Media, Inc. All rights reserved. Information is subject
to change without notice. The Lexar logo, and When Memory Matters are
trademarks or registered trademarks of Lexar Media, Inc. Crucial,
Ballistix, and their respective logos are trademarks of Micron
Technology, Inc. All other brand or product names are trademarks or
registered trademarks of their respective holders.


CONTACT:  Lexar Media
          Media Contact:
          US Contact:
          Kelly Sasso
            +1 (208) 363-5654
            crucialpr@micron.com
          UK Contact:
          Samuel Harmer
            +1 (208) 363-5645
            crucialeupr@micron.com