25-Year Sales Veteran Brings a Proven Track Record of Driving
                           Market Growth

BEDFORD, Mass., March 11, 2010 (GLOBE NEWSWIRE) -- SoundBite
Communications, Inc. (Nasdaq:SDBT), a leading provider of on-demand,
multi-channel proactive customer communications, today announced that
it has appointed Diane Albano as its Executive Vice President of Sales
and Client Management, effective March 15, 2010. Albano will be
responsible for the global sales, services and delivery strategy of
SoundBite's proactive customer communications offering.

"Diane's proven track record of successfully growing and sustaining key
client and partner relationships as well as driving market growth will
be instrumental as we continue to offer our innovative solutions and
consultative services to organizations around the world," said Jim
Milton, president and CEO of SoundBite Communications. "This
demonstrated success, coupled with her vast industry experience
defining and executing a global sales strategy, will be instrumental in
building demand for our proactive customer communications solutions."

"I'm excited to join SoundBite and believe there is tremendous
opportunity for us to continue to expand our market leadership," said
Albano. "Through our sales and client management organization we will
deliver incremental value through proactive customer communications
solutions which help our clients solve business challenges and address
new market opportunities."

Albano joins SoundBite with more than 25 years of experience in
enterprise sales and services to global organizations, including
leading financial institutions and telecommunications providers. Albano
began her career working for technology giants Burroughs and Xerox,
after which she joined Digital Equipment Corporation. While there, she
served in various sales management, global account management, and
executive leadership positions. After Digital, Albano managed Genuity's
900-person sales and marketing organization and grew enterprise sales
to $1.1 billion. She also has held senior-level sales roles at Aspen
Technology, FAST (acquired by Microsoft), Honeywell Corporation,
Progress Software, Thomson NETG, and Workscape.

Albano earned a Bachelor of Arts degree in economics from the
University of Massachusetts. She also attended the Executive Management
program at Harvard Business School.

About SoundBite Communications

SoundBite Communications is a leading provider of on-demand,
multi-channel proactive customer communications solutions designed to
transform the way organizations communicate throughout the customer
lifecycle to build trusted, lifelong and profitable relationships.
Clients can leverage SoundBite's proactive customer communications
offering and expertise in designing, executing and optimizing
communications strategies to engage in relevant customer interactions
that deliver long-term business value. Visit SoundBite.com for more
information.

SoundBite is a registered service mark of SoundBite Communications,
Inc.

(SDBT-G)


CONTACT:  SoundBite Communications
          Marie Ruzzo
          +1.781.897.2632
          mruzzo@SoundBite.com

          Schwartz Communications
          Julie Goldman
          David McKee
          +1.781.684.0770
          SoundBite@schwartz-pr.com