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9x9.tv Licenses Video Recommendation Technology From Screaming Velocity
GlobeNewswire
2012-07-25

    9x9.tv Customers to Spend Less Time Searching and More Time
       Watching, Via Recommendation Technology Solution From
                        Screaming Velocity

LOS GATOS, Calif., July 25, 2012 (GLOBE NEWSWIRE) -- Screaming
Velocity, Inc. (SVI), a Silicon Valley software technology company
providing advanced recommendation technologies for the online, VOD, and
Linear TV markets, today announced that Santa Clara, California-based
9x9.tv has licensed their machine learning recommendation engine.

As today's Internet continues to become increasingly dominated by rich
video content, 9x9.tv offers a web video discovery platform by
aggregating carefully curated web videos organized into related
channels and letting users watch these channels through a
flip-and-discover mechanism. 9x9.tv's choice to integrate
recommendation technology from Screaming Velocity further validates the
benefits SVI brings to TV and VOD partners. "Adding user
personalization via the Screaming Velocity recommendation engine will
enhance our customer offering and ultimately bring more relevant
content to our users," said Jack Chang, Chief Operating Officer of
9x9.tv.

The advanced recommendation system from Screaming Velocity allows third
party companies to easily integrate via a simple, but powerful,
single-API solution. The recommendation technology, offered as a SaaS
(Software as a Service), has been architected to allow companies to
quickly and easily add sophisticated recommendation capability to their
linear TV, online, VOD and OTT offerings.

"It's our belief that both online, and at-home, viewers want a
customized and personalized experience. Today, viewers spend way too
much time searching for relevant content. Whether watching videos on
their iPad or TV programs on their home television, viewers want to see
the TV programs, movies, and video content that applies to their
individualized likes and interests. We couldn't be more excited about
this licensing relationship with 9x9.tv and the increased benefits it
will bring to their consumer video service offerings," said Wayne
Yurtin, president and CEO of Screaming Velocity.

About Screaming Velocity

A privately held Silicon Valley-based firm, Screaming Velocity, Inc.
designs, develops, and licenses advanced recommendation technologies.
Screaming Velocity is headquartered in Los Gatos, California. For
additional information on Screaming Velocity, visit:
http://www.ScreamingVelocity.com

The Screaming Velocity, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=13796

About 9x9.tv

9x9.tv is an online destination where users can discover and watch
curated topical videos organized into TV-like channels. Headquartered
in Santa Clara, California, 9x9.tv is available on PC, TV, tablets and
smartphones powered by a cloud based platform. For additional
information, visit 9x9.tv.


CONTACT: Screaming Velocity, Inc.
         Wayne B. Yurtin, President
         485 Alberto Way, 2nd Floor
         Los Gatos, CA 95032
         Phone: (408) 888-5544
         E-mail: wayne@ScreamingVelocity.com