Shoppers can now do detailed comparison of specs before buying

April 5, 2010 /India PRwire/ -- Internet shoppers on Autsun.com - one of India's leading etailers, will now be able to conduct detailed comparison of technical specifications before making a purchase. The product comparison tool, which has existed on the site for quite a while has been completely revamped and enhanced. The comparison will be offered over hundreds of parameters, and will allow a shopper to compare items even on the minutest criteria.

Autsun has been putting a lot of thrust in improving technology areas of its portal. An overhaul of the search engine a few months ago has now been followed by a rewrite of the comparison tool.

"Search and product comparison tools are the the building blocks of a good Internet shopping experience, and while we've had these features from the very beginning, the exponentially growing catalog of products that we're selling mandates that we regularly upgrade these facilities.", says Prabhat Garg, CEO.

Autsun's customer base has been growing at a rapid pace and the company is also working on several other initiatives to ramp up to the growing demand.

Source: Press release distribution via India PRwire

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