INDIANAPOLIS, Oct. 19, 2011 (GLOBE NEWSWIRE) -- Brightpoint, Inc.
(Nasdaq:CELL), a global leader in providing supply chain solutions to
the wireless industry, today announced that its subsidiary, Brightpoint
Middle East FZE ("Brightpoint"), has entered into an agreement with
Microsoft Middle East and Africa ("Microsoft") to launch a dedicated
Windows(R) Phone Online Shop servicing the Middle East and Africa.

The Windows Phone Online Shop will enable consumers to purchase a
variety of Windows Phone devices online. Consumers will also be able to
perform device comparisons, read product reviews, watch demo videos and
share recommendations through an integrated social media platform. The
shop will be accessible in English, French, Arabic and Turkish.

"Smartphone growth is fuelling the worldwide mobile phone market and
Windows Phone is poised to lead this trend," said Gustavo Fuchs,
Microsoft Mobility Director, Middle East & Africa. "We are pleased to
continue our partnership with Brightpoint, who has been with us since
the first version of Windows Mobile and has now embraced the Windows
Phone as part of their portfolio. Brightpoint's wide reach across the
Middle East and Africa and its globally recognized distribution
expertise will ensure consumers have access to the latest and greatest
phones as soon as possible."

"We are happy to futher strengthen our long-term relationship with
Microsoft in support of their Windows Phone offering," stated Anurag
Gupta, Brightpoint's President, Europe, Middle East and Africa. "Our
expertise in offering e-commerce and supply chain solutions will enable
consumers across the Middle East and Africa to purchase Windows Phone
devices online to be delivered to their doorstep. We will continue to
invest and expand our portfolio of services and our footprint in the
Middle East and Africa."

About Microsoft

Founded in 1975, Microsoft (Nasdaq:MSFT) is the worldwide leader in
software, services and solutions that help people and businesses
realize their full potential.

About Brightpoint, Inc.

Brightpoint, Inc. (Nasdaq:CELL) is a global leader in providing supply
chain solutions to leading stakeholders in the wireless industry. In
2010, Brightpoint handled approximately 99 million wireless devices
globally. Brightpoint's innovative services include distribution
channel management, procurement, inventory management, repair services
and reverse logistics, software loading, kitting and customized
packaging, fulfillment, product customization, eBusiness solutions, and
other outsourced services that integrate seamlessly with its customers.
Brightpoint's effective and efficient platform allows its customers to
benefit from quickly deployed, flexible, and cost effective solutions.
Brightpoint has approximately 4,000 employees, as well as a significant
number of temporary staff, and a global footprint covering more than 35
countries, including 13 Latin American countries through its investment
in Intcomex, Inc. In 2010, Brightpoint generated revenue of $3.6
billion. Brightpoint provides distribution and customized services to
over 25,000 B2B customers worldwide. Additional information about
Brightpoint can be found on its website at www.brightpoint.com, or by
calling its toll-free Information and Investor Relations line at
877-IIR-CELL (877-447-2355).


CONTACT:  Brightpoint, Inc.
          Tom Ward
          Investor Relations
          317-707-2745
         
          Brightpoint, Inc.
          Carolyn Manco
          Media Relations
          317-707-2276