GlobeNewswire
2011-09-20
Spiegel Brand to be Featured in Upcoming Social Game
LANGHORNE, Pa., Sept. 20, 2011 (GLOBE NEWSWIRE) -- Casual game
developer and publisher Entertainment Games, Inc. (OTC Pink Market:
EGAM) today announced an agreement with Artemiss LLC to feature
authentic Spiegel catalogue images in its upcoming social game for
Facebook(R), Google+, mobile devices, and the open web.
"This relationship provides us with an extraordinary amount of high
quality, nostalgic images which will add to the authenticity of our
game while providing Spiegel with a whole new vehicle to express their
brand," said Gene Mauro, President and COO at Entertainment Games.
"Spiegel is an iconic brand which has had a major impact within fashion
over the past 10 decades and we will be integrating this brand cache
into our environments and story lines similar to the way the Mad Men(R)
television series integrates brands like Cadillac(R), US Airways(R),
and London Fog(R) into their 1960's themed content."
"Partnering with Entertainment Games provides us with a creative way to
honor the heritage of the Spiegel brand and what we are achieving
today," said Elaine Sugimura, President and CEO at Artemiss. "It allows
us to engage with some of our old friends as well as a new audience
within a fun, interactive environment."
Spiegel mailed its first catalogue to women across America in 1905, and
just twenty years later the fashion and furniture retailer had 10
million customers. By the late 1970's, millions of women began climbing
the corporate ladder, and Spiegel changed to meet their needs. Spiegel
is still meeting those needs 100 years later and has emerged as the
ideal resource for women who know Spiegel means style.
About Entertainment Games, Inc. (formerly eGames, Inc.):
Entertainment Games, Inc., headquartered in Langhorne, Pennsylvania,
with offices in Woburn, Massachusetts and Montrose, California,
develops and publishes casual games for leading social networks, the
PC, Nintendo DS and Wii, iPhone, and the Internet. Additional
information regarding Entertainment Games, Inc. can be found at
http://www.egames.com.
The Entertainment Games, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=7123
About Artemiss LLC
A Lynn Tilton company, Artemiss LLC is the newest addition to Patriarch
Partners LLC's vast portfolio of 70 plus companies including the
popular cosmetics brand Stila. Patriarch Partners is a vertically
integrated distressed private equity firm with robust in-house
operational turnaround expertise. Founded in 2000, Patriarch has
evolved into a global investment firm that concentrates on direct
investments in distressed businesses.
CONTACT: Gene Mauro, President and COO
(203) 878-5022
gmauro@egames.com