AskIdentive.com Offers Information and Insights From Security
                     and RFID Industry Experts

SANTA ANA, Calif., Dec. 12, 2011 (GLOBE NEWSWIRE) -- Identive Group,
Inc. (Nasdaq:INVE) (Frankfurt:INV), a provider of products and services
for the identification, security and RFID industries, today announced
the launch of AskIdentive.com, an online interactive resource for
information about the latest technologies, trends and issues in Secure
ID.

AskIdentive.com congregates the wealth of industry expertise of the
Identive team into a central resource that offers valuable information
and insights into the security and radio frequency identification
(RFID) industries. The site's panel of contributors addresses key
technologies, applications, markets and emerging themes from across the
Secure ID spectrum, including identity management, physical and logical
access control, smart cards, RFID, near field communication (NFC),
mobile payments and Software as a Service (SaaS).

"As new applications increasingly blur the lines between the physical
and digital world, it can be difficult to stay abreast of the
technologies and trends that are relevant to our work, security and
everyday lives. We have set out to provide helpful information about
these trends with a simple click of the mouse," explains Arthur Beavis,
Social Media & Marketing Manager for Identive. "AskIdentive is a
central, easy to use portal for our customers, partners and anyone who
wants to know more about the issues impacting everything from physical
access systems to digital wallets. AskIdentive is an important addition
to our ongoing social media initiatives."

AskIdentive features a number of interactive components, including
weekly blog entries, news articles, Identive's "ID TV" webinar series,
multimedia demonstrations and tutorials, external links, support, and
most notably, the "Ask Identive" feature. This unique option allows
visitors to the site to pose questions to our field of Secure ID
experts, who will draw on Identive's collective expertise to provide
responses in blog format.

About Identive

Identive Group, Inc. (Nasdaq:INVE) (Frankfurt:INV) is focused on
building the world's signature company in Secure ID. The company's
products, software, systems and services address the markets for
identity management, physical and logical access control, NFC and a
host of RFID-enabled applications for customers in the government,
enterprise, consumer, education, healthcare and transportation sectors.
Identive's mission is to build a lasting business of scale and
technology based on a combination of strong technology-driven organic
growth and disciplined acquisitive expansion. For additional info
visit: www.identive-group.com.

The Identive Group, Inc. logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=8072


CONTACT: Darby Dye
         +1 949-553-4251
         ddye@identive-group.com
         Arthur Beavis
         +1 203-671-6127
         abeavis@identive-group.com