Need for Speed SHIFT Now Available in Retail Stores in N. America
IT News Online Staff
2009-09-16
Electronic Arts Inc. announced that Need for Speed SHIFT is now available in retail stores in North America and will be available tomorrow across Europe. Receiving high marks from the top videogame media including a nine out of 10 from IGN PlayStation: The Official Magazine and Official Xbox Magazine. Need for Speed SHIFT delivers a true driver's experience with a stunning cockpit view, deep career mode and amazing car roster.
Need for Speed SHIFT redefines the racing genre with the combination of real world physics with perception based G-forces. The game includes a brutal first person crash dynamic to create an immersive cockpit view. When combined with the all-new driver profile, which gives each player a unique persona based on their driving skill and style, Need for SpeedSHIFT is the most realistic and intensive authentic racing game ever.
"Without a doubt, Need for Speed SHIFT is the first racing game that accurately delivers the physical and emotional sensation of being behind the wheel of a race car," said Patrick Soderlund, Senior Vice President of EA Games Europe. "I'm confident this game not only reinvigorates the entire Need for Speed franchise but it actually changes the way people will view and appreciate racing games."
Need for Speed SHIFT has earned top scores at dozens of critical gaming outlets. With a perfect 100 from GameSpy.com and G4TV.com, and 90+ scores from IGN.com, Official Xbox Magazine, PlayStation: The Official Magazine, Team Xbox.com, Game Daily.com, Gametrailers.com and more, Need for Speed SHIFT is the highest rated Need for Speed game in years.
EA said Need for Speed SHIFT has proven that its decentralized development strategy has delivered critical success. The storied franchise returns with an authentic race experience that offers a unique cockpit view and thunderous engines racing at break-neck speeds. On launch date yesterday, the game clocked a critical average of 87 on the PS3 and 86 on Xbox 360; a 28 point leap on the PS3 console and 22 point jump on Xbox 360 over last year's game.
"SHIFT marks a stunning comeback for the Need for Speed franchise," said Senior Vice President of Marketing Jeff Karp. "I don't remember when the game has ever looked better. The double-digit improvement in critics' scores reflects the game's tremendous innovation and places Need for Speed as the best racing game of 2009."
Need for Speed SHIFT redefines the racing genre by combining real world physics with perception based G-forces. The game introduces a brutal first-person crash dynamic that creates an unparalleled immersive experience. The signature cockpit view delivers a true driver's experience. Need for Speed SHIFT further personalizes the experience through the all-new driver profile, a unique persona based on the driving skill and style of each player. EA said Need for SpeedSHIFT is the most realistic and intensive authentic racing game ever.
Need for Speed SHIFT is available for the PS3, Xbox 360, PC, PSP and iPhone.
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