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Nimbuzz India Launches ‘Nimbuzz Ping’ Across Operators
IT News Online Staff
2012-01-27
Nimbuzz India has launched Nimbuzz Ping across operators. Nimbuzz Ping is a push notification feature that allows feature phone users to appear online to their friends and receive free SMS alerts when someone in their Nimbuzz community wants to get in touch, even when the user is offline.
A feature of the Nimbuzz Operator Partnership Program, Nimbuzz Ping, was initially been made available to its users on Idea Cellular and Aircel networks in India. With the introduction of Nimbuzz Ping service, the company observed an increase in conversations up to 250%.
Nimbuzz Ping empowers over four billion feature phones in use today with smartphone functionality, and brings push-notifications to the 400 million (Nokia) Symbian smartphones and Java phones, which currently lack this feature.
Jamshed V. Rajan, Country Head, Nimbuzz India, said, "Nimbuzz has a legacy in the business of instant communication and we are continuously innovating to keep our users engaged. It gives us immense pleasure to bring Nimbuzz Ping across all operators, thus ensuring a better user interface. This development is indeed an evidence of our understanding and leadership in the business of instant messaging and we would look forward to have continued support from our members, partners and other stakeholders."
Nimbuzz Ping is free for users to enable inside Nimbuzz and complements Nimbuzz’s "always-on" product nature. With Nimbuzz Ping, users appear online and available to their contacts even when the Nimbuzz app is closed. When one of their contacts wants to reach them, Nimbuzz Ping delivers a free SMS message to their home screens, prompting the user to log in to Nimbuzz and start a data session to communicate.
Nimbuzz Ping is targeted to the mass market of feature phones and optimized to work on low bandwidth networks. Ping also allows users of these types of phones to stay connected while preserving battery power.
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