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Sky-mobi Announces the Launch of OPENSKY
GlobeNewswire
2011-04-27





OPENSKY Enables Social Functions on Standalone Mobile Phone Applications
                                    







            SINA Mobile and SNSGame Join the Maopao Community




HANGZHOU, China, April 27, 2011 (GLOBE NEWSWIRE) -- Sky-mobi Limited
(Nasdaq:MOBI) ("Sky-mobi" or the "Company"), the leading mobile
application store and mobile social network community operator in
China, today announced the launch of OPENSKY, which is a plug-in that
enables social functions on standalone mobile phone applications.

SINA Mobile and SNSGame (the promoter of the Chinese version of a hit
game, Zombie Farm) as well as other major Internet and videogame
industry participants joined in a signing ceremony with Sky-mobi
earlier today and became the first international players to join the
Maopao mobile social network community.

The OPENSKY partnership signing ceremony represents an important
milestone in attracting highly successful global content developers
onto the Maopao application software platform. When connected to
OPENSKY, users of a standalone application can interconnect with users
of the Maopao Community using feature phone platforms based on MediaTek
or Spreadtrum technologies or smartphone platforms such as Android or
Symbian.

OPENSKY offers real time user to user combat, rankings, virtual item
sales, live chatting and application based social networks on a
previously single-user standalone application. Users can interact with
several other users at the same time. Such features are expected to
enhance monetization opportunities on standalone applications as well
as increase user stickiness on each application. OPENSKY is now
available to all content developers globally and developers can easily
socialize standalone applications using the plug-in. In addition,
OPENSKY also supports non-carrier based third-party payment systems for
in-application purchases, further diversifying payment options on top
of short message based purchasing.

"OPENSKY is a breakthrough for both our users and content development
partners. We plan to leverage OPENSKY to further attract high-quality
companies to partner with Sky-Mobi. For our users, this means a more
exciting application experience with the chance to interact with other
mobile users across the spectrum. Users will be participating in our
mobile community regardless of whether they have a high-end smartphone
or a more modest handset," said Mr. Michael Song, Chairman and Chief
Executive Officer of Sky-mobi.

"OPENSKY solves a technology bottleneck and is a testament to our focus
on serving mobile users and our objective of providing our partners
with a better platform and a healthy and sustainable ecosystem. SINA
Mobile, SNSGame, and other industry players are joining the Maopao
Community, thereby providing China's mobile phone users with a higher
quality and more diverse choice of applications," Mr. Song continued.

Mr. Xu Le, Chief Executive Officer of SNSGame, commented, "We have been
highly successful with the Chinese Version of Zombie Farm thanks to
working with the best platforms. We believe that with the flexibility
and interoperability of OPENSKY, along with the flexible payment
options that are available, we will be able to bring additional
successful games, and in a faster timeframe, to the Chinese market."

Sky-mobi works with handset companies to pre-install its Maopao mobile
application store on handsets, including MRP, and with content
providers to aggregate and offer a range of applications and content to
end-users. The Company's Maopao store is pre-installed in over 6,600
handset models and is compatible with many different hardware and
operating system configurations. The Company collects application store
revenues through carriers and their mobile service providers and in
turn, shares these revenues with mobile service providers, handset
companies and content providers. The standardization of its application
store software and Sky-mobi's proven track record of generating revenue
for its partners have enabled it to build what the Company believes to
be China's leading mobile application eco-system with over 800
partners, including over 450 handset companies, over 250 content
providers, over 110 mobile service providers and 10 independent payment
processing companies.

About SINA

SINA Corporation (Nasdaq:SINA) is a leading online media company and
mobile value-added service provider for China and for the global
Chinese communities. With a branded network of localized websites
targeting Greater China and overseas Chinese, the Company provides
services through five major business lines including SINA.com (online
news and content), SINA Mobile (MVAS), SINA Community (Web 2.0-based
services and games), SINA.net (search and enterprise services) and SINA
E-Commerce (online shopping). Together these business lines provide an
array of services, including region-focused online portals, MVAS,
social networking service (SNS), blog, audio and video streaming,
album, online games, email, search, classified listings, fee-based
services, e-commerce and enterprise e-solutions. The Company generates
the majority of its revenues from online advertising and MVAS
offerings, and, to a lesser extent, from search and other fee-based
services.

About SNSGame

SNSGame Global Limited is a leading social game developer and operator,
supported by well known venture capitals with industry veterans leading
the management team. The company's vision is to bring innovation to the
industry and to create the best game experience for users around the
world. Zombie Farm Chinese version was launched by SNSGame in Feb.
2011. Since, it has climbed to top ten of several app stores in Chinese
speaking areas. "More Fun with Friends" is the Motto of SNSGame; for
the best of our players, for the best of friendship, for the best of
having fun, SNSGame strives to create more and better games always as
before.

About Sky-mobi

Sky-mobi Limited operates the leading mobile application store in China
as measured by revenues in 2009, according to Analysys International.
The company works with handset companies to pre-install its Maopao
mobile application store on handsets and with content providers to
provide users with applications and content titles. Users of its Maopao
store can browse, download, and enjoy a range of applications and
content, such as single-player games, mobile music, and books. The
Company's Maopao store enables mobile applications and content to be
downloaded and run on various mobile handsets with different hardware
and operating system configurations. The company also operates a mobile
social network community in China, the Maopao Community, where it
offers mobile social games, as well as applications and content with
social network functions to its registered members. The Company is
based in Hangzhou, the People's Republic of China. For more
information, please visit: www.sky-mobi.com.

The Sky-mobi Limited logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=8458

Safe Harbor Statement

This press release contains forward-looking statements that reflect the
Company's current expectations and views of future events that involve
known and unknown risks, uncertainties and other factors that may cause
its actual results, performance or achievements to be materially
different from any future results, performance or achievements
expressed or implied by the forward-looking statements. The Company has
based these forward-looking statements largely on its current
expectations and projections about future events and financial trends
that it believes may affect its financial condition, results of
operations, business strategy and financial needs. You should
understand that the Company's actual future results may be materially
different from and worse than what the Company expects. Information
regarding these risks, uncertainties and other factors is included in
the Company's registration statement on Form F-1 and other filings with
the SEC.


CONTACT: Sky-mobi Limited
         Mr. Carl Yeung, CFO
         Phone: + (86) 571-87770978 (Hangzhou)
         Email: ir@sky-mobi.com
         
         CCG Investor Relations
         Mr. Athan Dounis
         Phone: +1-646-213-1916
         Email: athan.dounis@ccgir.com








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