Carrier's Device Line-Up Offers Something for Everyone

CHICAGO, Sept. 28, 2011 (GLOBE NEWSWIRE) -- U.S. Cellular (NYSE:USM)
announced today that the HTC Wildfire S(TM) and HTC Hero S(TM)
smartphones, and the HTC Flyer(TM) tablet, will arrive in stores next
month. All three devices are powered by the Android(TM) operating
system, which gives customers endless options to customize the devices
to fit their lifestyles.

"We're excited to give our customers even more choices by offering
these cutting-edge devices," said Edward Perez, vice president of sales
and marketing operations for U.S. Cellular. "Our associates' commitment
to helping each customer find the right device to organize and simplify
their life is one of the reasons we have the happiest customers in
wireless."

HTC smartphones and tablets powered by Google's Android operating
system lets wireless users personalize the devices. With more than
550,000 Android devices activated each day and more than 250,000
helpful apps available to stay organized, entertained and in touch with
family and friends from anywhere, consumers are realizing the unique
benefits that Android-powered devices offer.

The sleek and stylish HTC Hero S runs on Android 2.3 (Gingerbread) with
HTC Sense(TM), which helps keep customers at the center of their social
world by bringing together all the different ways they communicate -
from calls to IMs to status updates. It also features HTC Watch(TM),
which allows customers to view their favorite television shows and
movies on the smartphone's vibrant 4-inch Super LCD touchscreen with
qHD resolution. The Hero S also features a 5-megapixel camera with
autofocus and a 1.3-megapixel front-facing camera that lets users
quickly capture pictures and video. The Hero S will be available for
$199.99 after $100 mail-in rebate along with purchase of a data plan.

Also powered by Android 2.3, the Wildfire S will appeal to customers
moving up to their first smartphone. Available in grey and purple, it
features a vibrant 3.2-inch touchscreen with HTC Sense and a
5-megapixel camera. Customers new to smartphones can easily download
and enjoy useful apps. The Wildfire S will be available for $79.99
after $100.00 mail-in rebate along with purchase of a data plan.

The HTC Flyer is small enough to hold in one hand and powerful enough
for e-mail, web browsing, entertainment and apps. The 7-inch tablet is
driven by a 1.5 Ghz Snapdragon processor that lets customers cruise
through applications, play games and watch TV and movies. The HTC Flyer
also comes with 32GB of memory on-board to store music and videos. An
optional HTC Scribe(TM) pen can highlight text, make notes, draw and
even sign documents right on the screen. The HTC Flyer will be
available for $199.99 after $100 mail-in rebate with a two-year
contract and a $54.99 data plan.

U.S. Cellular's value-packed national plans are tailored to meet
customers' data needs. The $79.99 Primary Plus Plan is the best value
in wireless and offers 5GB of data with unlimited text, picture and
video messaging. The plan also comes with 450 voice minutes, free
incoming calls, free nights and weekends, and free mobile-to-mobile
calls. A family of four who switches to U.S. Cellular can save more
than $1,000 a year with the company's National Premium Plus family
plan.

U.S. Cellular customers also get unique benefits, like new phones
faster without continuously signing contracts, free incoming calls,
text and pix, free Battery Swap and a rewards program where they get
points for paying monthly wireless bills on time, adding a line or
referring new customers. All U.S. Cellular devices are backed by the
carrier's high-speed nationwide network, which has the highest call
quality and network satisfaction of any national carrier.

To help smartphone and tablet users get the most out of their devices,
U.S. Cellular hosts free in-store Device Workshops. Associates guide
attendees through all of the features and functions of the company's
Android-powered, Windows Phone and BlackBerry devices, and help them
personalize their phones to enhance their lives. The workshops are open
to everyone.

For more information about all of U.S. Cellular's Device Workshops,
deals, plans and phones, visit any U.S. Cellular store, go to
uscellular.com or check out U.S. Cellular on Facebook.

The HTC Hero S will be available for $199.99 after a $100 mail-in
rebate. The HTC Wildfire S will be available for $79.99 after a $100
mail-in rebate. Purchase of a data plan is required, and a new two-year
agreement and activation fee may apply for new customers. The HTC Flyer
will be available for $199.99 after a $100 mail-in rebate with a
two-year contract and a $54.99 data plan. Additional terms, conditions
and/or charges may apply.

LaTrina Shepherd, U.S. Cellular, latrina.shepherd@uscellular.com,
773-355-3364

About U.S. Cellular

U.S. Cellular rewards its customers with unmatched benefits and
industry-leading innovations designed to elevate the customer
experience. The Chicago-based carrier has a strong line-up of
cutting-edge devices that are all backed by its high-speed nationwide
network that has the highest call quality of any national carrier. U.S.
Cellular was named a J.D. Power and Associates 2011 Customer Service
Champion and received PC Magazine's 2011 Readers' Choice Award. To
learn more about U.S. Cellular, visit one of its retail stores or
uscellular.com. To get the latest news, promos and videos, connect with
U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and
YouTube.com/uscellularcorp.

About HTC

HTC Corporation (HTC) is one of the fastest growing companies in the
mobile phone industry. By putting people at the center of everything it
does, HTC creates innovative devices that better serve the lives and
needs of individuals. The company is listed on the Taiwan Stock
Exchange under ticker 2498. For more information about HTC, please
visit www.htc.com.