Social Media is a Crucial Aspect of Most Modern Marketing
    Strategies, But Marketing Professionals May Not be Adapting
   to the Changing Medium Quickly Enough. Chris Brogan, a Social
   Media Expert, Encourages Business Owners to Integrate Google+
      Into Their Marketing Tactics. Universal Web Consulting
    Teaches Such Use Of Social Media to Aspiring Entrepreneurs.

PHOENIX, Jan. 26, 2012 (GLOBE NEWSWIRE) -- Universal Web Consulting is
an online educational system that teaches Internet entrepreneurs how to
utilize social networking websites to enhance their marketing efforts.
Chris Brogan, a social media expert and author of Google+ For Business:
How Google's Social Network Changes Everything, is encouraging business
owners to use Google+ more regularly. Although Google's social
networking platform has been live for months, entrepreneurs are not
taking advantage of the potential this website has to offer.

Brogan, in an article released on MSNBC.com, emphasizes that Google+ is
an important tool for several reasons. First and foremost, according to
Brogan, it allows business leaders to establish relationships with
consumers. If done properly, such a function can improve the reputation
of a business while allowing marketing professionals to collect
invaluable data about customer satisfaction and demands.

But the importance of using Google+ goes far beyond establishing
relationships within the online community. Brogan is quoted in the
aforementioned article as saying, "Google+ allows users to share with
their community and build a relationship before a sale like other
social media... but more importantly for business, Google+ can help
improve search results. When you post publically in Google+, the post
is entered into search engines so you can see search results higher and
faster."

The goal of virtually all marketing strategies is to increase brand
visibility, and a higher search ranking on Google is a coveted
achievement. In fact, Universal Web Consulting hosts training sessions
that teach Internet entrepreneurs how to use search engine optimization
(SEO) and other tactics in an effort to elevate their Google rankings.
Now, due to Google+, these rankings can be improved with the use of
Google's social media platform.

As the social networking arena continues to evolve, industry leaders
like Brogan and Universal Web Consulting will persist in adapting their
tactics in ways that allow Internet entrepreneurs to capitalize on the
best opportunities that social marketing has to offer. Currently,
Google+ provides the opportunity for business owners to improve their
rankings and reputations simultaneously.

ABOUT:

Universal Web Consulting is an online training system that offers
lessons to help Internet entrepreneurs build and promote their
websites. The training courses offered by Universal Web Consulting
cover a variety of topics, from website customization to social
marketing. Additionally, this educational program offers classes in SEO
marketing, HTML, blogging, eBay marketing, Google. AdWords,
pay-per-click marketing, and more. For further information about the
educational offerings of Universal Web Consulting, visit
http://uwccorp.com.


CONTACT: Michael McNee
         Universal Web Consulting
         888-230-7559 8202
         Michael@uwccorp.com