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Yandex Opens App Store for Android - Yandex.Store
GlobeNewswire
2013-02-25


MOSCOW, Feb. 25, 2013 (GLOBE NEWSWIRE) -- Yandex (Nasdaq:YNDX) has
announced the launch of Yandex.Store, an app store for Android.
Currently, Yandex.Store has over 50,000 paid and free apps in its
catalogue and a convenient search feature to help users quickly find
the app that they are looking for. Users can pay for their apps with
their bankcard or from their mobile balance if their service provider
offers such an option.

"Yandex.Store is a global product and it is already available in eight
languages for users around the world," said Alexander Zverev, Head of
Yandex.Store. "We welcome app developers to publish their apps to
Yandex.Store and look forward to working with device manufacturers from
around the world who wish to install Yandex.Store on their devices. The
global market for Android-based mobile phones is very fragmented. There
are only a few major players who enjoy a meaningful share, with the
remaining portion of the market distributed among hundreds of smaller
companies. We are joining the game to contribute to competition that
ensures freedom of choice for the end user and other members of the
market."

Yandex.Store offers apps for every taste, including some of the most
popular, such as Cut The Rope, Foursquare and others. App search in
Yandex.Store returns results in many languages, searches apps by
keyword and can find the right app even if the search query is an a
different language. The search feature in Yandex.Store is based on
Yandex's search technologies. Currently, the Yandex.Store user
interface is available in Russian, English, French, German, Spanish,
Italian, Ukrainian and Turkish, with more languages coming soon.

Payments in Yandex.Store are processed through Yandex's electronic
payment service, Yandex.Money. All apps in the Yandex.Store app pool
are verified by Kaspersky Lab
(http://usa.kaspersky.com/partners/technology-alliances-partnerships/an
ti-virus-sdk).

Before being published, each new app submitted to Yandex.Store is
checked for malware.

"The Android app stores are a magnet for malware developers. The
platform's popularity and the fact that its source code is publicly
available made Android a popular target for malicious attacks -- 99% of
all malware detected on mobile devices in 2012 were aimed at Android
smartphones," says Petr Merkulov, Director of Products and Services
Development, Kaspersky Lab. "We provide comprehensive anti-virus
protection for Yandex.Store by integrating our special Kaspersky
Anti-Virus SDK."

Device manufacturers can integrate Yandex.Store into their devices at
no cost and receive a share of sales revenues. Yandex.Store is already
shipped on Oppo, PocketBook, Explay, teXet, WEXLER, 3Q and Qumo
devices. Some of them feature Yandex.Store as their default app store.
Yandex.Store offers rich customisation opportunities that allow device
manufacturers or mobile operators to create fully localised app stores
under their own brand name. One of Russia's largest mobile operators,
MegaFon, was the first company to use Yandex.Store to launch their own
branded app store GetUpps! in February 2012.

* Yandex.Store is pre-installed on:

Oppo's Finder X907, PocketBook's SURFpad, Explay's Infinity II and
Surfer 8.01, teХet's TM-7043DX, WEXLER's TAB 7t, 3Q's
ОС1020А, Qumo's Quest 450, 500, 530, 570 and 600.

The Yandex Company logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=10933


CONTACT: Investor Relations:
         Greg Abovsky, Katya Zhukova
         Phone: +7 495 974-35-38
         E-mail: askIR@yandex-team.ru
         
         Media Relations:
         Ochir Mandzhikov, Dina Litvinova
         Phone: +7 495 739-70-00
         E-mail: pr@yandex-team.ru






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