Snapdeal.com Launches Sports and Hobbies Category; More Categories to be Launched soon
Snapdeal.com (Business Wire India)
New Delhi, Delhi, India
Snapdeal.com, India’s leading e-commerce company has launched Sports and Hobbies category. This is in-line with the company’s strategy of offering the largest selection of products online, across a wide range of categories. Snapdeal.com is already one of the largest e-retailer across categories like Watches, Fashion accessories, Mobiles, Electronics, Jewelry among others.
The launch of this category will further increase the assortment on the platform and offer a wide range of sports products and fitness equipments across brands. The category currently features products across Cricket, Tennis, Squash, Badminton, Football, Basketball, and fitness accessories among others. The focus is to bridge the gap between the demand and supply for this category, given the offline market is highly fragmented and unorganized to a large extent.
Snapdeal’s recent acquisition of eSportsbuy.com, which is India’s largest e-retailer of this category, has helped in building a strong supply side network, of a wide range of sports and fitness products.
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Snapdeal.com is one of the fastest growing e-commerce companies in India. Launched in February 2010, the company features a wide range of categories from thousands of national, international and regional brands and retailers.
The company is 1200+ people strong and is the largest e-commerce retailer of watches, sunglasses, jewellery, perfumes, personal care, restaurant vouchers, among other categories in India, delivering to 5000+ cities and towns in India. 1 out of every 7internet users in India is subscribed on Snapdeal, and the company is adding over a million new subscribers per month.
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