Taaza.com Launches Comparison Shopping and Movies Verticals
Taaza.com (Business Wire India)
Gurgaon, Haryana, India
Accentium Web Pvt Ltd, owner of leading horizontal Taaza.com today announced that it had launched a few key new sections on the site - shopping, movies and photos. The shopping section has been branded ‘iShopper’ and is accessible at both ishopper.com as well as ishopper.taaza.com
Commenting on the launches, Accentium Director, Vivek Pahwa said - “Shopping has become a mainstay of Indian Internet now - We aim to be one of the leading players in the content, search and price discovery of products and deals available online in India. With the shopping vertical, we have currently launched the mobiles section - this site not only has prices across various e-commerce sites, but also has comprehensive content for mobiles in India, including specifications, news, reviews, videos and pictures. We feel this is the most comprehensive site for this category in the country. Other verticals will be added as they are built. We aim to cover all e-commerce categories this year.”
Taaza Movies is one of the most comprehensive movie related content sites in India. It currently has movie related information for Hollywood and Bollywood. It has movie information, news, reviews, photos, videos, celebrity information and tons of other great content.
Accentium estimates that using the total reach of Indian online users for its sites Taaza.com, StudyNation.com, Secondshaadi.com, it has already become one of the top 100 online site groups in terms of india audience reach, including both indian and international sites. With a reach of over 3 million unique visitors per month, and an expected reach of 5-6 million unique visitors per month by the end of the year, It is confident that with current roll out plans for new content verticals and with growth in existing verticals, it can easily breach into the top 50 online groups by reach by the end of the calendar year.
About Accentium Web Pvt Ltd
Founded by Vivek Pahwa, Accentium has had several successes in the internet space in India. In February 2011, Accentium sold Gaadi.com, India’s leading auto portal to MIH Internet. Gaadi.com is in the business of providing new and used car solutions to users, dealers and advertisers. Prior to that, Accentium made a successful exit from Desimartini.com, selling it to HT Media Ltd in November 2007.
Besides Taaza.com, Accentium currently runs SitaGita.com, AdLift and SecondShaadi.com
Taaza.com is a multi-vertical content based horizontal with news, jobs, education, movies, shopping, photos, classifieds, travel, finance and games being the current verticals on the site.
AdLift.com – AdLift is one of India’s leading digital marketing solutions provider. AdLift provides differentiated Search Marketing solutions and has clients in India and the US. AdLift now provides digital marketing services to some of the biggest internet companies in the world.
SecondShaadi.com – India’s leading matrimonial site for second marriages, it has successfully created many alliances in this category.