Palo Alto, California, United States
:
Skype, a division of Microsoft, has announced it is adding Elisa
Steele to its senior management team as Corporate Vice President to lead
marketing for Skype. In this role, Elisa will oversee Skype’s global
brand and marketing functions, as well as local go-to-market activities.
Elisa will report to Skype President Tony Bates and will be based at
Skype’s office in Palo Alto.
Elisa Steele, Skype's new Corporate Vice President of Marketing (Photo: Business Wire)
“Skype is a global brand that has become part of the everyday lives of
millions of people around the world,” said Tony Bates, Skype’s
President. “Skype has always had a maniacal focus on building the best
products in the world and now we are adding a world-class marketing
leader to guide our brand’s development and growth. Following a broad
global search, we’re excited to add Elisa Steele to our leadership
ranks, as she possesses both the passion and experience to promote,
protect and grow the Skype brand.”
“I am very excited to join the team at Skype,” said Elisa Steele. “Skype
is known for innovation, excellent product experiences and a great
brand. I am looking forward to working with the team and supporting the
continued growth of the business globally.”
Elisa has extensive experience leading global marketing at technology
companies and joins Skype after serving as EVP and chief marketing
officer at Yahoo!. During her time at Yahoo!, she was responsible for
the company's global marketing strategy and functions including brand,
consumer, business-business, research & insights, communications,
policy, privacy, and regional marketing.
Prior to Yahoo!, Elisa she was senior vice president of corporate
marketing at NetApp, where she led a transformational global brand
strategy for the Company. She was responsible for the company's new
strategic positioning and the execution of marketing programs,
communications, corporate relations, and integrated marketing functions.
Before NetApp, Elisa led Sun Microsystems' integrated marketing and
merchandising organization, where she was responsible for global
go-to-market initiatives, campaign execution, events, digital marketing,
and installed-base marketing. Her experience also includes marketing
management positions at iPlanet eCommerce Solutions and JavaSoft. Elisa
was a top performing sales leader at AT&T for several years, producing
revenue growth nationally and managing diverse sales organizations.
Elisa holds a Masters of Business Administration degree from San
Francisco State University and a Bachelor in Business Administration
from the University of New Hampshire.
About Skype
Skype is communications software whose purpose
is to break down barriers to communication. With an Internet-connected
device, families, friends and colleagues can get together for free with
messaging, voice and video. At low cost, they can also call landlines or
mobiles virtually anywhere in the world. Founded in 2003 and based in
Luxembourg, Skype is a division of Microsoft Corp. (NASDAQ: MSFT). Skype
can be downloaded onto computers, mobile phones and other connected
devices for free at www.skype.com.
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