5 Tips for Turning Your Blog Into a Book
GlobeNewswire 2012-06-21
RALEIGH, N.C., June 21, 2012 (GLOBE NEWSWIRE) -- Over the last decade,
blogging has been steadily increasing in popularity. In fact,
Nielsen/McKinsey has gone from tracking 36 million blogs, just five
years ago, to tracking over 181 million blogs by the end of 2011. Many
of these bloggers may be looking for a way to compile or get more out
of the posts they have written, which makes turning them into a book or
eBook an ideal option.
"Being able to turn one's blog into a book is a great way to further
share their message, as well as increase their earning potential,"
explains Sarah Gilbert, director of sales at Lulu.com (www.lulu.com),
an open-publishing company. "Plus, turning your blog into a book is
actually a lot easier than you may think."
Some bloggers choose to turn their blog into a book in order to create
a memoir, while others aim to create a business book. Still others
publish theirs for sheer entertainment value. No matter what the reason
is, here are five tips to keep in mind for successfully turning your
blog into a book:
-- Make a plan. For many people, the most difficult part of turning a blog
into a book is actually putting the plan into action, rather than just
thinking or talking about it. Make a goal to get it done, and work
toward it daily.
-- Weed through posts. Obviously, not all posts are going to be worthy of
publication in the book. Sift through the blog posts to determine which
ones should be included in the selection to be published.
-- Create a flow. Once the blog posts have been narrowed down, it will be
important to consider how to create a good book flow with them. Some
people may choose to stick with chronological order, such as how they
were published, while others may find that it makes more sense to group
the entries by topic or in some other way.
-- Determine the format. Options include both print and e-book formats.
While some people choose one over the other, those who offer their work
in both formats tend to sell more books. Consider which routes make the
most sense for your situation.
-- Promote the book. Whether it's an eBook or print book, you will need to
find ways to promote it. However, your blog likely remains the best
marketing avenue. Readers may prefer to have the print book or eBook,
which provides them with a more focused and uninterrupted opportunity to
read your posts.
"We have helped many people successfully turn their blog into a book,"
adds Gilbert. "We have provided the tools that make it easy and
affordable, and that make it available to a wide variety of readers,
regardless of their preferred book format. Bloggers really have nothing
to lose by turning their blog into a book, and everything to gain."
Lulu.com is an open-publishing company that provides complete services
to authors. They are the #1 source of independent content on the
iBookstore(SM) and Nook Bookstore, with 60,000+ titles currently
available in these channels. Authors have the ability to publish their
books, of any genre, using their simple online tools. Lulu.com's
open-publishing service is provided free, and authors retain all
rights, as well as up to 90 percent of all profit from sales. To learn
more about using Lulu's publishing tools, log onto www.lulu.com.
About Lulu:
Lulu.com, founded in 2002, is a one-stop shop where, with a few clicks
of a button, anyone can publish anything as a print book or eBook for
free and sell it to customers all over the world. Lulu has helped over
1 million creators publish in over 200 countries and territories.
Creators set their own price and keep full creative and copyright
control over their works. With over 1.2 million titles in their
catalogue, Lulu is the clear leader in open-publishing solutions.
Source:
NielsenWire. Buzz in the blogosphere: Millions more bloggers and blog
readers. March 2012.
|