New Service Helps Companies Analyze the Success of Social
    Adoption by Applying Scientific Intelligence to Understand
    How Members Are Connecting Across a Business Social Network

REDWOOD CITY, Calif., Nov. 13, 2012 (GLOBE NEWSWIRE) -- BroadVision,
Inc. (Nasdaq:BVSN), a global leader in social business solutions, today
announced at the E2 Innovate Conference in Santa Clara the launch of
its Clearvale Social Engagement Analysis Service. The new service from
BroadVision Global Services is designed to help Clearvale(TM)
enterprise social networking platform customers better understand and
measure how well they are engaging with employees, customers, and
partners through the use of social analytics.

Using a combination of social analysis tools and data science
principles, BroadVision consultants work with companies to
scientifically analyze the success of their social adoption. While a
business social network improves knowledge flows, accelerates
innovation, and drives better collaboration across the organization,
statistical data is needed to accurately measure how the network
evolves over time. A few examples of activity that companies are now
able to measure with this service include:


  --  Participation Inequality- the extent to which levels of activity differ
      between different groups of members in the network. A successful
      business social network should encourage participation from as many
      people as possible so it's important to know if a few very active users
      are compensating for a large number of inactive users.
  --  Social Reach- the breadth of interaction between members. Business
      social networks connect people but if members are not interacting with
      the content, they are not truly being social.
  --  Inter-department Connectivity- the activity between different
      departments in the network. Good connectivity inside a team is
      important, however, high activity levels between other members outside
      their own department breaks down organizational silos for increased
      communication and collaboration.




The Clearvale Social Engagement Analysis Service is delivered as a
stand-alone service from BroadVision Global Services for Clearvale
customers or as a component service of the Clearvale Social Enterprise
Transformation (SET) methodology, a 90-day program for assessing
readiness, planning, establishing, and refining a social enterprise
ecosystem. The easy-to-follow SET program is designed to help companies
avoid the pitfalls of failed social initiatives by combining social
best practices, coaching, and a trial of the Clearvale platform.

"A business social network provides the opportunity to share knowledge
and experience across the organization and with its partners and
customers. The way many organizations measure network adoption success
relies on emotional measures, which are interesting but need to be
backed up with hard data," said Richard Hughes, Director of Social
Strategy at BroadVision. "The Clearvale Social Engagement Analysis
Service is changing the status quo by scientifically analyzing the
strength of connection between people and the relationships between
people on the network to ensure successful adoption."

Clearvale is the social network for business where transparency and
accountability mean real work gets done. Working socially with
Clearvale enables companies to unlock true business potential by
empowering employees to share information anytime, with anyone, and on
any device; engage with colleagues, partners, and customers; and track
business processes, sources of knowledge, and network adoption. Only
Clearvale enables businesses to establish separate social networks for
both internal and external entities and manage them together as a
whole, creating a social enterprise ecosystem.

BroadVision will showcase Clearvale at the E2 Innovate conference in
the Expo Hall at booth number 306.


  --  Learn more about Clearvale
  --  Find out more about the Clearvale Social Enterprise Transformation
  --  Read the BroadVision blog
  --  Watch a video about Clearvale
  --  Follow Clearvale on Twitter @Clearvale
  --  Like Clearvale on Facebook




About BroadVision

Driving innovation since 1993, BroadVision (Nasdaq:BVSN) is an
innovative provider of e-business and social networking solutions for
organizations seeking to grow profitably by improving online business
processes through invited participation and social interaction. Our
solutions -- including Clearvale, the world's first network of networks
for the socially driven enterprise -- enable mission-critical
e-business for next-generation organizations around the globe. The
customers benefiting from BroadVision solutions include Aeroxchange
Ltd., Centre for Railway Information Systems, Controller General of
Defence Accounts, Fiat S.p.A., Hilti AG, Iberia, Indian Railways
Catering and Tourism Company, Kotak Mahindra Bank Ltd., Malayala
Manorama Co. Ltd., Promart Retail India Pvt. Ltd., SINA, SOFTBANK
TELECOM Corp., Thomas Cook India Ltd., Vodafone, and more. Visit
www.BroadVision.com for more details.

The BroadVision logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=5621

BroadVision and Clearvale and all their case-sensitive permutations are
trademarks or registered trademarks of BroadVision, Inc. in the United
States of America and other countries.


CONTACT: BroadVision Contact:
         Karen Cohen
         Public & Analyst Relations Manager
         BroadVision, Inc.
         650.295.0716 x7174
         karen.cohen@broadvision.com