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Sify.com Partners with Sony TV for Online Voting for Indian Idol 3
IT News Online Staff
2007-06-06

Sify.com, the entertainment and Information portal from Sify Ltd., has tied up with Sony Television to conduct online voting at its Sify Iway chain of cyber cafes on the official Web site for the Indian Idol 3 - www.indianidol.sify.com.

As the Official Web site Partner, Sify.com will Webcast Indian Idol 3, the reality show that gives people an opportunity to chase their dreams and the power to make one talented aspirant 'Indian Idol' - Bharat ki shaan. Indian Idol is a 'made-for-television phenomenon' that combines drama and reality with music, humor, thrill and glamor.

www.indianidol.sify.com will offer fans never before seen, exclusive content from the show, behind the scenes video clips, the latest happenings - the budding romances, the fights and controversies, ego clashes between the judges, etc., as well as recap of episodes they may have missed.

Users can get to know the participants better through contestant profiles, videos and photo galleries. The portal will also be conducting exclusive Videoconferences and exclusive Web chats with the participants, judges and other celebrities where fans of the show will get a chance of interacting with their favorites.

V. Sivaramakrishnan, President, Portals, Sify, said, "We are honored to be associated with Indian Idol 3, the biggest reality show in India. This association with 'Indian Idol 3' augments our leadership in making reality TV shows available on the Internet. Sify.com as an interactive medium also allows consumers the opportunity to vote online as well as interact through polls, message boards, chats, etc. We wish to provide our audience their daily dose of entertainment at their convenience, consequently increasing the number of Internet users in our country."

The Web site will give a chance to the fans of the contestants to interact with other fans through contestant fan clubs where users can post messages and interact with other members to share opinions and trivia. Users will also be invited to send in their recap of episodes as well as personal messages, wishes to their contestants, which will be read out on air during the show on Television. The users can also participate in contests and win passes to watch the show and get an opportunity to meet their favorite contestants.

Sify.com said it is the exclusive partner for online voting for the show. People from various parts of India, especially those who do not have access to mobile phones can enjoy the convenience of voting online for their Idol by logging on to www.indianidol.sify.com from their neighborhood Sify Iway, which is spread out in over 3500 locations across the country.